Freight UniversityFree logistics education

Start and grow a trucking company

Build trucking companies that last and grow.

Too many good people buy a truck and lose it within a year. I've spent my career on the carrier's side, and I teach people to help trucking companies start right, stay alive and keep growing.

Three semi-trucks parked outside a small trucking company's shop and office at dusk, the bay door lit.

Why trucking companies fail

The truck isn't the business. Knowing how to run it is.

A new carrier can get authority without ever being tested on how to run a trucking company. Then the hard lessons come all at once: the repair nobody planned for, the insurance renewal, the broker who wasn't who they said they were, the driver who walked off.

Building trucking companies means helping an owner see those things before they hit. Pricing that covers the real cost. Maintenance money set aside. Compliance kept clean. The right driver in the seat. Every decision asks one question: will this help the company still be here, and growing, years from now?

How to build and grow a trucking company

What I teach, in order

  1. 1 · Start with the right modelAsset-based, dispatch, trailer or property broker. The training walks through each business model.
  2. 2 · Get compliant and stay compliantAuthority, insurance and the rules that keep the trucks rolling. The training includes 32 compliance and resource PDFs.
  3. 3 · Price for survivalKnow what a mile really costs before you say yes to a load.
  4. 4 · Protect the truck and the peoplePlan for maintenance, and put the right driver in the right seat.
  5. 5 · Grow in a circleBetter decisions bring better freight, better freight funds the next truck.

The idea Freight University is built on

You're a Professional Logistics Service Provider.

You're not just building trucking companies. You're offering a set of services: dispatch, brokering, compliance, planning and growth. That's what I call a Professional Logistics Service Provider, a PLSP, and it's the idea Freight University is built around. The curriculum is free. The PLSP certification is an optional $125 step after the course.

About the PLSP certification

Keep going

Free books for carriers

Free bookThe End of Trucking in America

Why small carriers fail, and the circular system that keeps them alive. Get the book.

Free bookThe Right Seat

Hiring your first driver and building a partner. Get the book.

Free white paperThe Knowledge Disease

The knowledge gap behind carrier failure. Read it.

FAQ

Questions, answered.

How do I start a trucking company the right way?

Pick the right business model, get compliant, know your real cost per mile, plan for maintenance and hire carefully. The free training walks through each business model.

How do I help a trucking company grow?

Make every decision about long-term survival first: pricing that covers real costs, maintenance money set aside, clean compliance and the right drivers. Growth follows a company that stays healthy.

Is Freight University really free?

Yes, the course is free: the training pages, the audio teachings and the library. The only paid step is the optional PLSP certification, which costs $125 and comes after the course.

All questions

Ready when you are

Your seat in the circle is open.